Programme Review: 2022/23 Handsworth FC

Fixture: Toolstation  Northern Counties East League (NCEL) Premier Division

Date: Saturday 21 January 2023

Teams: Handsworth v Maltby Main

Venue: Express Worktops Stadium, Olivers Mount, Sheffield

Result:  Handsworth 1 (1) – (1) 2 Maltby Main

Programme cost: £2.00

Pages: 32

The freezing temperatures of December 2022 and January 2023 have heavily impacted the non-league fixture calendar this season. Take for instance Saturday 21 January. Of the scheduled twenty league fixtures in the NCEL, only two survived, those at Handsworth and Hemsworth Miners Welfare – the common denominator? Both clubs have artificial pitches. Love them or hate them, they do have their advantages and without doubt was the reason these fixtures went ahead.

Of the two, FBR took the option of a first visit to Olivers Mount in Darnall, Sheffield who as part of a decent crowd of 254 on a very cold, but bright day, enjoyed a local fixture against Rotherham based Maltby Main, with the visitors getting a last gasp winner to take all three points in a 2-1 victory.

The welcome at both the main bar (set a little way from the ground entrance) and entry to the playing area was as is usual in non-league circles, warm and friendly. Admission was paid at a hut with a 32 page all colour programme also able to be purchased. This edition covered both the midweek NCEL League Cup fixture vs. Ollerton Town and the league encounter vs. Maltby Main. Now I know that this divides fans and even some leagues, where double issues aren’t permitted. However, in the current economic climate it seems a sensible approach to save not only money but volunteers time in putting together two separate editions with little turnround time.

So what of ‘The Ambers Review’ as the Handsworth match programme is titled? Well the cover is an attractive one featuring a member of the Ambers squad and in the club colours of yellow and black. It contains all the usual detail you would expect with the date, opposition and competition displayed, the club badge and the logos of league sponsor (Toolstation), league benchwear provider (Macron), ground sponsor (Express Worktops) and shirt sponsor (HE Barnes).

Pages 2 and 3 have the club directory and history. Here there are a couple of observations. Firstly, the history is one solid block of text, which would be visually more attractive if broken down into paragraphs. The second point is that although the club badge has the date 1986 on it, the history within the programme only provides details from 2014/15. Now there maybe a reason of space which explains why the content as is. However, from a neutrals point of view it would have been interesting to read of the club from 1986. Page 4 is given over to all the various club sponsors, with page 5 ‘From the Dugout’ the notes of Aiden Spowage (‘Spow’) part of the management team, providing his review of results to date and a welcome to the opponents.

The next five pages are pen-pics of the Handsworth squad, especially useful for neutrals and away fans unfamiliar with the home team squad. Page 11 features the thoughts of Ambers skipper San Finlaw, who in addition to welcoming both Ollerton and Maltby Main, provided his views on Gareth Bale’s recent retirement and his choice of greatest ever Premier League player. Pages 12 and 13 provided a match report of their 1-1 draw with Eccleshill United, followed by a classic of many a programme, a Q&A with a featured player. Midfielder Morgan James features in this edition of ‘Meet the Ambers’ who in response to the question, ‘What would be your death row meal?’ responded ‘Nando’s simple as that!’ It must be decent in Sheffield!

The centrespread (pages 16 and 17) contain the seasons fixtures and statistics, with the results column dominated by red blocking highlighting that the Ambers have had a wretched recent league run which saw their last victory in the NCEL back in mid-November. The stats continue on page 18 with the squad appearances for this season and their Handsworth career. Page 19 is an advert for Macron who besides being a league sponsor, also provide the Ambers kit. Another match report features on pages 20 and 21, this time the 2-0 defeat at Goole, and you have to admire the honesty of the reporting, with the writer beginning the piece, ‘Another turgid performance on the road’ – candour to be admired.

Page 22 is a advertorial from The FA featuring the RESPECT campaign and message, which has come to be more relevant with a noticeable increase in behaviour problems in non-league football this season. This is followed by a page on Ambers league cup opponents, NCEL Division One, Newark based, Ollerton Town (who incidentally, the Ambers beat 2-0 with a brace from James Eyles). Page 24 is an advert for club shirt sponsor HE Barnes followed by an article from the Non-League Paper putting the case for a third promotion place from the National League to the Football League.

The next three pages are given over to Maltby Main with two pages of history and one of pen-pics, standard programme content but vital reading for home and neutral fans. As with the Ambers history, the formatting of that for Maltby would have benefited from splitting into paragraphs.

Page 29 contains two adverts, one for league sponsor Toolstation and the other for BMW Construction. Pages 30 and 31 details the squads for both games, with the final (and back) page providing the NCEL Premier Division table. All useful for fans on the day.

All in all this programme is well worth the £2 with plenty of material to see fans through their pre-match and half-time read. It only contains five pages of adverts (approximately 15%) and is a well written, edited, produced and printed programme.

 

Website: https://www.pitchero.com/clubs/handsworthfc/

Book Review: Jordan Henderson: The Autobiography by Jordan Henderson

What makes a great football captain? Is it the best player in the team or the most consistent? The loudest voice or the best communicator? Someone who plays with their heart or their head? The person who leads by example on the pitch or off it? In truth, ideally it is a combination of all of these things, and more besides. Names like Tony Adams, Roy Keane, Wes Morgan, Vincent Kompany and Steven Gerrard often feature in discussions of the Premier League’s greatest captains. These are players who not only won trophies for their clubs but also led their teams physically and emotionally – they became, in a way, extensions of the badge. Tony Adams was Arsenal, Roy Keane was Manchester United, Wes Morgan was Leicester City. They were the figureheads for their clubs, undoubted leaders on the pitch with personas that matched. Each had his own style, his own challenges to face and each left an enviable footballing legacy. These are big boots to fill, but arguably Jordan Henderson has not only filled these boots but made them even bigger.

NHL Hall of Famer Joe Sakic said, ‘A… team needs a voice, not only in the community, but more importantly between the coaching staff and the players.’ Whilst the triptych remains – players, staff, community – the emphasis on community has grown in recent years, not least as a result of the pandemic. And Henderson’s voice has been at the forefront of bridging a link not only with Liverpool fans, or even football fans, but with wider society, through his work on the #PlayersTogether NHS initiative and fund. If there is one takeaway from Henderson’s recent autobiography, it is that he is quick to pass the plaudits around; like any great leader, he honours the work of others and downplays his own role. Yet Henderson was at the heart of football’s rallying for the NHS and, coupled with the incredible success under his captaincy at Liverpool, which has included the full gamut of top-tier trophies on offer – Premier League, FA Cup, League Cup, Community Shield, Champions League, European Super Cup and Club World Cup – the former won for the first time in three decades for the Reds, the latter won for the first time ever – his is a legacy that carries exceptional significance not only on the pitch but beyond football, not only in Liverpool but nationwide.

In many ways, Henderson’s impressive leadership has made him not only a figurehead for his club but a figurehead for the football community and he’s a warm, likeable and modest one at that, as evidenced throughout the compelling autobiography. Indeed, had Henderson had his way, this book, rather than bearing his name, would have been titled With or Without Me. No, it’s not a homage to U2’s ‘With or Without You’ but rather an acknowledgement of Henderson’s belief that Liverpool’s success would have happened with, or more importantly without, him. This may come across as false modesty from some and I’m not sure there would be many other Premier League and Champions League winners who would be so quick to write off their influence, but from Henderson it’s a genuine marker of the man – his lack of pretension, his sense of humility and his respect for his peers. I suspect, though, that while Henderson believes the success could have happened without him, his teammates, fans and manager would vehemently argue the toss. After all, Henderson has been at the beating heart of Liverpool’s midfield (and even, when called up on, their defence) for over a decade. That’s an impressive enough feat at any team but to hold down that place in a side that has been repeatedly challenging for domestic and European honours speaks of just how integral and valued he is.

It is easy to forget too that Henderson and his career was in its relative infancy when he arrived at Anfield from Sunderland in 2011 and the task of making his mark and forcing his way into a Reds side looking to recreate Liverpool’s glory days would have daunted many. Henderson not only battled it out, but he turned around perceptions and then stepped up to fill perhaps the biggest void in recent Liverpool history when the iconic Steven Gerrard left. Henderson’s autobiography is testament to his determination, his endeavour and his responsibility. There’s also an incredible maturity, a willingness to accept his flaws and crucially work at them and to understand the importance of the team and to play his part.

There is much to enjoy in the book about life at Liverpool, the early days of Klopp’s reign, struggles with injury, memorable nights (for different reasons) in Kyiv and Madrid and that compelling first Premier League title in thirty years, but what defines Henderson are his values and his ethos. He speaks eloquently and honestly on everything from the pressures of social media and the challenges of criticism to racism, the failed Super League and the privileges of being a footballer. His words carry weight, as do his actions, and on and off the pitch he epitomises what it means to be a captain, what it means to be a leader, what it means to be a role model. With him, Liverpool have experienced one of their most successful periods in history – a coincidence, I think not. Without him, this would have been a very different story.

With or without him? I suspect Liverpool fans would say with him, 100%.

Jade Craddock

(Publisher: Michael Joseph. October 2022. Hardcover: 336 pages)

 

Buy the book here: Jordan Henderson

Programme Review: 2022/23 Yorkshire Amateur AFC

Fixture: Toolstation Northern Counties East League (NCEL) Premier Division

Date: Tuesday 28 September 2022

Venue: Roxholme Road

Result: Yorkshire Amateur 0 (0) – (1) 3 Hemsworth Miners Welfare

Programme cost: £2.00

Pages: 20

Front cover

Leeds may have only one professional football club but has a host of clubs playing in the non-league system. Among them, is Yorkshire Amateur, a club based in the north east part of the city and less than three miles out of the centre.

The Ammers as they are nicknamed, were founded in 1918, but didn’t start playing matches until the following season. The club played at Elland Road after Leeds City FC were dissolved in 1919 due to financial irregularities. However, Yorkshire Amateur’s decided in 1920 to sell the lease to the newly formed Leeds United for just £250. The clubs have since has driven down very different paths, with Leeds United one of the best clubs in the country in the 1960s and ‘70s and now back in the Premier League. The Ammers meanwhile were founders of the Yorkshire League in 1920 playing in it until 1981/82 when it was merged with the Midland League to form the Northern Counties East League (NCEL).

Following the disrupted seasons in 2019/20 and 2020/21 due to the global pandemic, The Ammers were promoted to the Northern Premier League, East Division (Step 4 of the National League System), their highest ever playing level. Despite a respectable mid-table finish, the club was relegated back to the NCEL due to failing ground grading. This led to major changes to the club both on and off the pitch.

With so much upheaval it has not been an easy start to the 2022/23 campaign for the Roxholme Road team. Coming into this fixture they were bottom of the league after nine games, having won just one game, drawn one, with seven losses and suffered early exits in both the FA Cup and FA Vase. Despite all this and with crowds averaging just 77 from their five home games, it was great to see that The Ammers produce a physical programme (and it should be noted provided a link on their website to a free pdf version).

Back cover

The 20 page offering is as most non-league programmes tend to be A5 size and printed on glossy paper and in colour throughout. The cover is of a thicker material to the inner pages and has the club nickname splashed large across the front with the usual match details – opposition, club badges, date, league logo and additionally the FA club accreditation badge. It also has the image of one of the Ammers players.

Inside, page 2 provides a “Welcome to Ammers” with a brief mention of the recent defeat to Barton Town and the standard greeting to the visiting players, fans and officials. It is unfortunate that it contains a couple of typos including opening with “Good afternoon” despite this being an evening fixture. Page 3 is taken up with the league sponsor’s advert, leading into a double page spread (pages 4 & 5) dedicated to the “Club History”. It is in the main an interesting read for those unfamiliar with the Ammers story, but once again contains typos and provides no real update of the Club since 2007/08 which is a real shame. Pages 6 & 7 contain headshots of the current squad, with the manager allocated pages 8 & 9. Page 8 is completely taken up with a picture of Mark Maspero, with page 9 “Ammers Challenge” notes from the manager with an honest appraisal of the teams current plight acknowledging, “we have a very young side with an abundance of technical ability, but very little league experience.” The centrespread (pages 10 & 11) are given over to the fixture list and results, with the next two given over to a history of the visitors Hemsworth Miners Welfare. This material is provided by the opposition and suffers from a lack of proofreading as a number of typos are evident. Pages 14 & 15 are given over to the NCEL Premier Division table, with page 16 advertising the next home game and page 17 providing brief details about the club set-up. Page 18 is a simple “Thank You for Your Support” and the penultimate page is given over to an advert for the Football Foundation. The back cover is dominated by the club badge, with additional details including the ground address, club twitter details and logos for league sponsor Toolstation and FA club accreditation.

The club is to be praised for producing a physical copy, which is well designed, has some cracking graphics and is in full colour. However, where it falls down is that it suffers from a number of easily avoided typos and a lack of content with too many pages just large graphics simply describing the facing page (i.e. fixtures and league table). Eradicating these typos will help improve the read as well as the addition of more content, which can be provided by for instance the Non-League Paper (and can be requested by contacting sam.emery@greenwaypublishing.com) who will produce a free weekly column, as well as sites like ourselves who are happy to provide free content.

The Ammers are going through a tough transition after the trauma of relegation and the impact on the club, but one can only hope that there are better times around the corner in this part of Leeds.

Website: https://ammers.co.uk/

Programme Review: 2021/22 Garforth Town

Fixture: Toolstation  Northern Counties East League (NCEL) Premier Division Division

Date: Saturday 06 November 2021

Teams: Garforth Town v Athersley Recreation

Venue: Bannister Prentice Stadium

Result: Garforth Town 4 (3) – (0) 0 Athersley Recreation

Programme cost: £1.50

Pages: 28

As the season enters the last couple of months of 2021, and with clubs moving towards having completed nearly half of their league fixtures, the tables definitely start to take shape. Take for instance the NCEL Premier Division, where ahead of this fixture Garforth Town sat in third spot, with 28 points from their fifteen games and visitors Athersley Recreation bottom of the table with just 8 points from their sixteen games. On paper a classic, ‘top v bottom’ clash which went with the form book as ‘The Miners’ raced into a two-goal lead within the opening ten minutes. When Garforth got their third after twenty-five minutes with the wind at their backs, it was game over and a heavy beating looked on the cards for ‘The Penguins’. However, thanks to the exploits of the visitors ‘keeper and some missed opportunities, Garforth were only able to add a fourth goal in the second-half to keep up their promotion challenge. All in all a professional job which provided the 216 crowd, who had braved the awful wind and rain of this autumnal Saturday with some decent entertainment.

Garforth’s programme remains fairly much unchanged since the 2019/20 season with an in-house produced edition, which whilst it is colour, it is not on glossy paper. The cover is dominated by ‘The Miners’ club badge, with the club sponsor and league logo and league sponsor’s logo also added, along with the standard match details – date, competition and visitors. Inside, page 2 is given over to the Club Sponsor, Bannister Prentice, who not only have the Stadium naming rights, but are the shirt sponsor as well. This is followed by details of the Club Honours and a ‘Who’s Who’ of Club Officials and Management. The ‘welcome’ to the game is on page 4 and comes from the Chairman and features a nice touch (and one that is always included in the programme) in acknowledging the match officials, with the following: “respect to today’s referee…and his assistant’s…we can’t do this without you guys. Remember no ref no game!”. The notes also detail that Town ‘keeper Toby Wells was due to make his 100th appearance for the club, and before kick-off the Garforth No:1 was presented with a memento to make the occasion.

Page 5 is given over to league sponsor Toolstation, with a double page spread following giving a brief history of ‘The Miners’, useful to any neutral or visiting fans. Pages 8 and 9 feature Garforth’s own fundraising and match sponsorship opportunities, with another two-page spread given over to more of Town’s sponsors. Pages 12 and 13 provide more focused matchday information, with features on ‘Haven’t we met before’ and ‘Previous Results’, always handy to jog memories of previous clashes between the teams. There follows five pages given over to pens-pics of the Garforth playing squad and management team, and then three pages given over to Club sponsors.

Pages 22 and 23 are about the opponents, Athersley Recreation, however, rather than any pen-pics, it details the social projects that the Club is undertaking within that part of Barnsley. And whilst that is to be commended, it would have been good to read about the visitors squad. The NCEL Premier Division table follows on page 24 with another page of Club Sponsors on page 25 followed by page 26 with the fixtures and results, a must in any programme. Strangely the inside cover (page 27) is blank, which either could have been a mistake, or down to a lack of contact. The programme is completed with the back page listed both squads, the details of the match officials and the respective club badges.

This is an example of where in order to keep work to a minimum, which could be down to resources or cost, as much content as possible remains unchanged from fixture to fixture. That is not a criticism, but a reality that makes sense for many clubs at this level. As mentioned earlier, on the day the addition of the visitors pen-pics would have been a good to have included and the blank page was a strange one, but overall it provided fans attending with some content to mull over pre-match.

Website: Garforth Town AFC (pitchero.com)

 

 

Programme Review: 2021/22 FC Halifax Town

Fixture: Emirates FA Cup Fourth Qualifying Round Replay

Date: Tuesday 19 October 2021 

Teams: FC Halifax Town v Pontefract Collieries

Venue: The Shay Stadium

Result: FC Halifax Town (1) – (0) Pontefract Collieries

Programme cost: Complimentary

Pages: 36

The FA Cup has taken a battering over the last few years with its importance to clubs clouded by the riches of the UEFA Champions League, and the money earned as members of the Premier League. But it has also been eroded in other ways. What traditionally has been the closing fixture of a domestic season has seen it shifted to before the end of season, and also kick-off time moved from its 3pm slot. Replays too have been deemed surplus to requirements from certain rounds in order to reduce the number of games played by the ‘stars’ of the Premier League, although there is a certain irony as invariably Premier League clubs generally don’t field a full strength side and resting the aforementioned ‘stars’.

Thankfully replays still survive in the earlier rounds although only one is permitted and so fans will never again witness the type of marathon that occurred in the 1971/72 FA Cup. Back then, the Fourth Qualifying Round game between Alvechurch and Oxford City became the longest FA Cup tie ever, lasting a total of eleven hours before Alvechurch won the fifth replay 1–0. The six matches were played at five different grounds – Alvechurch’s Lye Meadow (2-2), Oxford City’s White House ground (1-1), St Andrew’s, Birmingham (1-1), Oxford United’s Manor Ground (0-0 and 0-0) and finally, Villa Park, Birmingham (1-0 to Alvechurch). Sadly, a piece of Cup tradition and magic lost and never to be repeated.

So to the programme for this game coming about after Northern Premier League East Division Pontefract Collieries held National North side FC Halifax Town to a 0-0 draw. Good planning by Halifax will have seen their media team prepared for a replay in terms of programme content. On the night and with a short turnaround the 36-pager is impressive.

In terms of size it is the commonly used A5, with a thicker paper (especially the cover) and a colour matt finish, different to many clubs who print with a thinner paper and gloss colour finish. The cover proudly gives the title of the programme, the Shaymen Shout, (the club play at The Shay Stadium with the club nicknamed The Shaymen) and carries a wonderful image of Jordan Slew in the game at Pontefract. Standard details include, issue number, teams, competition, date and kick-off time, as well as the logos of the FA Cup, and the club’s three main sponsors, Core, nuie and Adidas.

The inside cover (page 2) is an advert for the Kick It Out campaign, although it is last season’s version. Contents are listed on page 3, with  a list of club officials. Pages 4 and 5 are Boardroom Notes, which provide a reflection on the game at Pontefract, a general overview on the Fourth Qualifying Round results and update on the injuries within the club, accompanied by an action shot from the game against The Colls. This is followed by another double-page spread, this time given over to manager Pete Wild with the background a cracking image of the Shaymen’s gaffer. It is a short piece with the usual welcome to the visitors, thoughts on the tie at Pontefract and a thank-you to the fans for their continued support. Captain’s Column from Niall Maher can be found on pages 8 and 9 with a full page picture of the skipper training and his views on the draw at Ponte, his disappointment at the draw for the First Round and a look ahead to the next league fixture at Solihull Motors.

The next four pages are given over to a feature article titled Meynell’s Memories, 100 Years of The Shay, which is an interesting read. It opens with a reminder that the last time Pontefract were at The Shay, they were beaten 14-3 in a West Riding County Cup match. What is not mentioned though is that Halifax were thrown out of the competition for fielding an ineligible player Instead the focus of the piece is a look at the FA Cup Second Round Replay from January 1967 when Halifax beat Bishop Auckland 7-0 and a profile on one of the scorers that day, Bill Atkins.

Page 14 is the FA’s advert for its Player app, with page 15 an advert for the club’s home shirt and on-line shop. There follows a double-spread given over to the Travellers’ Tales and their description of the day out at Ponte in the tie from a fans perspective. This brings us to the centre-fold which has a picture of the current FC Halifax Town squad. There is no title to say as such or indeed details of the squad line-up and it would have been useful to have included them.

Page 20 is an advert for one of the club’s sponsors, Core, with page 21 a slightly strange image given it shows a part of the home end terrace with no text to provide any context – maybe just a page filler given the tight deadline for production. The next four pages are for the Shaymen’s club fundraising and commercial efforts with Play the Square and Goal O’ Meter on pages 22 and 23 respectively and a double-page spread for player sponsorships.

The visitors Pontefract Collieries are afforded the next four pages, with In Brief, (manager) Craig Rouse and Club Connections featured on page 27 against a great backdrop picture of Pontefract’s Regional Electrical Service Stadium, with 10 things about The Colls on the next page. The shame about the 10 things list, is that some are repeated from the content on page 27. Page 29 provides a match report from the Last Time Out, which could have benefitted from the addition of the team-line-ups. The one thing that leaps out in respect of the visitors content and which may have been useful for home fans to read would have been the pen-pics for Ponte.

Page 30 is an advert for club sponsor nuie, with the next a guide to the forthcoming away game at Solihull Moors, including details of the nearest Wetherspoons to the venue! Pages 32-33 are the Fixtures and Results, with all the associated annotation required to understand competition, goal-scorers and team line-ups. Page 34 is an advert for the next home game v Dagenham & Redbridge and 35 (the inside cover) a picture of club skipper Maher applauding the home crowd. Finally, the back cover provides the team badges and squad lists with details of the match officials. It also handily includes a QR code which links to the club website.

Overall this a decent effort, which has good clean design and some great images which are not just the run-of-the-mill actions shots but enhance and complement the text. There are some typos and areas where content could be improved, but given the turnaround time for production, they can be forgiven.

Website: fchalifaxtown.com

Programme Review: 2021/22 York City

Teams: York City v Morpeth Town

Venue: LNER Community Stadium

Result: York City 1 (1) – (0) 1 Morpeth Town

Programme cost: £1.50

Pages: 16

The debate about digital v physical programmes has featured in our opening two reviews (Selby Town and Chadderton) and continues here with York City producing both a digital and physical version for their FA Cup tie v Morpeth Town. Looking at the Club’s on-line store, it seems that ‘The Minstermen’ have done this all season, for both their National North and FA Cup games to date, for which they should be applauded since it gives fans the option of which to purchase. One thing to notice though, is that for league fixtures the programme is £2.50, so is presumably a more substantial production than the 16 page version costing £1.50 for the FA Cup.

So what of this offering in the FA Cup, which celebrates 150 years in the 2021/22 season? Well, seven pages are given over to adverts (44%), with club/ground sponsors jmp, LNER, York Gin, DWA, and go store accounting for five of these. The remaining two are for The FA Player app and Kick it Out, although this is advert from the 2020/21 campaign. Since the Club will undoubtedly be contractually obliged to these companies and organisations to carry these in the programme, it will mean York have no option, but given that, couldn’t the programme be at least 20 pages?

The programme cover leaves you in no doubt that this is a FA Cup tie with an image of the famous trophy dominating and is a template used in the previous home ties. It is titled. “The Citizen” a nod to the founding of the city by the Romans. Colour-wise it is in the red club colours with the club badges of York and Morpeth and the standard match information – venue, date, competition and price. Additionally, the logo of shirt sponsor jmp features as does the Emirates 150 Years FA Cup logo. A nice little feature is at the bottom right hand corner, where a print effect looks to reveal that this is No: 9 of the programmes this season.

In terms of content this is where it feels a little strange. Page 3 is the first non-advert material of this edition and rather than being a welcome or game scene-set from the Chairman or manager, there is an article from youth team player Kyle Lancaster who was an unused substitute in the previous round v Whitby Town. Whilst an interesting article about the youngsters recent game against Notts County and thrill at being involved with the senior squad, it just doesn’t feel that this is a introduction to the game ahead. Incidentally, came on for the last ten minutes to mark his senior debut.

The programme is generous in the pages given over to visitors, NPL Premier Division, Morpeth Town with pen-pics and head-shots of the squad featuring on pages 4 and 7, and a club history on page 12, all very useful to fans on the day. However, the history for ‘The Highwaymen’ is curious in that it cuts off at the end of the 2014/15 season, with no details after that date. Pages 8 and 9 are the centre-fold of this edition and detail the ‘classic’ fixtures, results and line-ups common to all programmes. Additionally there is the National North League table as well as the current seasons appearances and goalscorers. The space on page 9 (games yet to be played), is used to provide a profile of a York volunteer, details of the other FA Cup fixtures involving National North teams and a picture of Olly Dyson the ‘Man of the Match’ from the last home game v Southport. That fixture provides the content for page 10, titles “Action Replay” with six images from the game as well as a brief match summary including the York line-up. All that leaves is the back page, which contains the common squad lists, with respective clubs badges and details of the match officials and the forthcoming games at the LNER Community Stadium.

Overall, whilst this is a tidily produced programme, however, the overriding feeling is that with the addition of four more pages it would have been improved in having a better flow and more bang for your buck. These could easily have been provided through the addition of some of the following – a welcome from the Chairman, a preview of the game from the York manager, a full list of the other ties taking place rather than just those involving National North teams, a look at both sides game played in getting to the Fourth Qualifying Round or indeed a summary of the record of ‘The Minstermen’ over the 150 Years of the FA Cup.

Website: Home | York City Football Club

Programme Review: 2021/22 Chadderton FC

Fixture: North West Counties Football League (NWCFL) – First Division North

Date: Saturday 09 October 2021

Teams: Chadderton v St Helens Town

Venue: The Falcon Fire Stadium

Result: Chadderton (3) – (2) St Helens Town

Programme cost: Free (On-line)

Pages: 15

As FBR has reflected in other reviews, COVID’s impact on football has seen some clubs opt for digital programmes. However, there will be other reasons for clubs going down this route. In some cases it is a lack of sales, others the financial cost (i.e. unprofitable) or it can also be down to the lack of volunteers willing to take on the task of programme editor and all that it entails.

Chadderton FC, is just over a mile west of Oldham, and are one such club who have gone down the on-line path. Their programme from the league fixture against St Helens Town was free to download from the club website. One of the advantages of digital versions, is that the number of pages doesn’t have to stick to the multiples of 4 that A5 printed versions need to be, so if content is a struggle the resulting PDF can be any number. And as it turned out Chadderton produced a 15 page edition on this occasion.

The cover is an unusual but striking image featuring one of the local cotton mills in a vintage black and white look, with the club badge and match details present but not interrupting the picture of the Grade II Listed building Chadderton mill. Of the remaining 14 pages, five are given over to adverts, with three of those mandated by the NWCFL, including one offering COVID guidelines, a shared page promoting the league website and Official Goalkeeping Partner of the NWCFL, Reusch, and finally, the league’s Charity Partner, State of Mind. The other two pages of adverts are given over to Club Sponsors.

Of the content, page 3 details all the Club Information in terms of directory of staff, social media addresses and honours. Page 4 is given over to a ‘Code of Conduct for Spectators’ as part of The FA’s Respect campaign, which covers not just first-team games, but those also of Chadderton FC Youth team. Three pages (5, 6 & 7) are then provided for the games visitors St Helens Town, printed in blue and white (a nice touch) to reflect that the Town will play in those colours today. The first of the three pages provides some basic information such as club badge, date founded, ground details, recent form and honours. This is followed by two pages on the club’s history, which is useful content for anyone not familiar with St Helens Town. Some interesting facts to emerge, include that Manchester City legendary goalkeeper Bert Trautmann, played for the club between 1948 and 1949 and in 1986-87 Town lifted the FA Vase at the old Wembley beating Warrington Town 3-2. Page 8 is a message from Committee Member Heath Ravey under the banner of ‘The Boardroom’ who welcomes the visitors and makes reference to the town’s rugby league side who were due in action that evening in the Super League Grand Final. Ravey also reflects on the teams midweek defeat in The Frank Hannah Manchester FA Premier Cup to Northern Premier League outfit Ashton United and expresses his pride at the efforts of a young Chadderton side against opposition three leagues above. Page 10 shows the league table with Chadderton just outside the promotion play-off spots, with visitors St Helens Town just off of the bottom and in one of the two relegation slots. After a page given over to iGrafix who create the programme along with Head of Media of Communications, Ryan Booth, there is a page for player sponsorship, with the back page for the team line-ups. This features both club badges, but only lists the home squad, with an image of a pitch. This highlights one of the problems with a digital version, in that with a physical copy spectators could write in the name of those playing. It may be that on the day a teamsheet is available to fans, which negates this problem. The other FBR quibble with on-line programmes is that they aren’t easy to read on a mobile phone, with them having to be viewed on a lap-top or large table to be readable.

FBR are unashamedly old school in their preference of the printed programme but does understand why clubs opt for the digital version. Overall, it has a vibrant design and decent layout, but the predominant use of capitals throughout the majority of articles does jar a little. Ultimately though Chadderton are providing a free download to anyone that wants one, which is to be applauded and provides the essentials in terms of information.

Website: www.pitchero.com/clubs/chaddertonfootballclub

Programme Review: 2021/22 Selby Town

Fixture: West Riding FA County Cup – First Round

Date: Wednesday 05 October 2021

Teams: Selby Town v Ossett United

Venue: The Fairfax Plant Hire Stadium

Result: 2-2 (Ossett United won 4-2 on penalties)

Programme cost: £1.50

Pages: 24

Who would have thought that the global pandemic COVID would have an impact on that staple of the football matchday, the programme? Well with concerns about maintaining social distancing and people having to handle money etc. some league’s allowed their clubs to produce a digital version rather than a physical edition. This has been met with some resistance by fans, with reports of a number of groundhoppers refusing to attend a fixture if the home club only provides an on-line edition.

Another victim of COVID has been the playing of County Cup’s, with some cancelled during the last two or three seasons to free up midweek dates for league fixtures and the FA’s three competitions, FA Cup, Vase and Trophy. Over the years the County Cups have become pushed further and further down the lists of many of the senior clubs in the National League System, with teams from the National League often fielding no more than a Reserve/Academy XI simply to fulfill the fixture. This lack of enthusiasm for the competition has also been reflected in attendances for these games and so clubs have tended not to produce a programme, with a teamsheet often the only offering available and sometimes not even that.

Given this fairly gloomy picture of the state of the County Cup, it was therefore a treat to attend the West Riding FA County Cup First Round game at Selby Town. Not only did ‘The Robins’ produce a programme, but on a night of heavy and continuous rain, 152 hardly souls witnessed a cracker of a cup-tie. Selby, who play in the Northern Counties East League (NCEL) Division One, sit two divisions below Ossett United (Northern Premier League, East Division), but belied their position with a spirited display. Indeed ‘The Robins’ were twice ahead, only to be pegged back each time, with Ossett’s second equaliser coming in the final minutes. With no extra-time, the game went straight to penalties, with United winning 4-2 to take their place in the Second Round.

COVID meant that the last time the competition was completed was in 2018/19 with Ossett United in their first season, lifting the West Riding trophy after beating Guiseley 2-1 in front of a 1,118 crowd, and therefore still the holders after the loss of the 2019/20 and 2020/21 seasons.

So to the programme designed and printed by Footie Print & Digital, a 24 page colour offering on a good quality glossy paper with 10 pages given over to adverts including that of the league title sponsor Toolstation, ground and shirt sponsor of Selby, Fairfax Plant Hire and a very worthy cause in a local mental health support group, It’s Ok Not to be Okay – Talk Tonight Selby CIC.

The cover is in the club colours of Selby, red, featuring a colour photo of the players celebrating a goal and also features all the usual information you would expect to see such as club crest, date, opposition, competition and venue. It is topped with the Clubs nickname the ‘Robins’ with a nice design feature of the bird sitting amongst the letters and which is used again throughout the programme. The figure ‘08’ is also prominent on the cover, indicating the eighth programme of the season and adorned with a robin. Page 2 is given over to an advert to the club sponsor with page 3 containing a Welcome from Chairman David Haddock, offering his view on the teams disappointing two last league defeats, but balanced by positive news about the clubs expansion of their junior section. The page is completed by an “Officials & Information” block providing standard but useful details about the Yorkshire club.

Pages 4 and 5 are an informative and balanced match report from Phil Dearnley from Selby’s home defeat against Glasshoughton Welfare, which includes team line-ups, and scorers. Page 6 is an advert, with page 7 a useful one detailing the NCEL Division One table and forthcoming fixtures for October. The next two pages are given to more adverts before a two-page spread on the Selby squad with pen-pics and playing stats for the season to date. It’s a feature of non-league programmes that clubs often include pen-pics of the home side although is rarely seen in the programmes of Premier or Football League clubs.

The centre spread (pages 13-14) are the programme ‘classic’ of the results and fixtures grid, detailing date, opposition, competition, result, attendance and line-ups, with notes provided as to the various additional information such as bookings, sendings-off and scorers. One interesting thing to note from the grid is that in the NCEL Division One players can be sin-binned and ‘The Robins’ look like they have had a few! Where the fixtures are yet to be played, the space is cleverly utilised with a story and photo about the Under 9s participation in a recent tournament at Worksop Town.

Page 14 is an advert, with the return to content on page 15 with the scores from previous West Riding Cup encounters with Ossett United’s former parts, Albion and Town. The page though is dominated by Player Sponsor and Ground Sponsorship opportunities. A match preview and history of Ossett United feature on the double-page spread of 16 and 17 from Phil Dearnley, with the club badge and an advert for Selby’s next home game part of page 17. The next three pages are all given over to adverts, with page 21 detailing a condensed history of the club, which was formed in 1919, providing an informative read for visiting and neutral fans alike. Page 22 and 23 are adverts, with the back cover (page 24) once again the staple of programmes down the years, with the team squads, details of the match officials and next game, as well as the useful information that, “If tonight’s game ends in a draw after 90 minutes we will have a penalty shoot-out to decide the winner”.

Overall a decent programme and good value at £1.50 providing enough reading pre-game and at half-time, with all the essential information included. The use of the robin logo throughout is a nice touch, with useful detail like the clubs social media details in the page footer also welcomed. There were some minor typos, but they were so few that they didn’t detract from the read. Useful additions? Well, maybe the inclusion of pen-pics for the visitors and possibly an expansion of details around the previous County Cup games. However, if you find yourself at a game at Selby be sure to pick up a copy.

Website: Selby Town FC